Merrell.

Bring the Outdoors in.

This campaign is my brain child for Merrell’s Back to School season. Working with Art Director Paige Coleman we created a campaign to bring the outdoors in. This is our initial version of the back to school campaign with Merrell. These first drafts show the growth of the campaign.

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These are alternative copy lines (some serious, some fun) for use throughout the campaign with varying visuals.

Merrell.

Bring the Outdoors in.

Even what you’re nostalgic about is nostalgic

Craft Beer- Far Out